Sprint Academy®

SMM and visual communication for an IT training center
SMMGraphic designReelsHighlight design
  • Introduction

Client

Sprint Academy

Release Date

2025

Role

SMM, post and story design, reels editing, highlights and banners

Duration

3 months

Sprint Academy is a training center specializing in IT management: Product Owner, Scrum Master, IT Business Analysis and Data. We built the brand's social media presence around the “sprint” rhythm in its name.

Sprint Academy
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  • Challenge & Approach

We needed to explain complex specializations simply and engagingly to an audience looking to move into IT, while presenting the academy as trustworthy and modern.

  • Turning terms like Product Owner, Scrum and BA into plain language
  • Visualizing career and earning prospects
  • Putting instructors and students in the spotlight
  • Giving the profile a unified look across highlights, banners and posts
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  • The Solution

We designed a dynamic post system built on a blue gradient and 3D characters. Carousels such as “Want to become a Product Owner, but…” start from a pain point and lead to the course. We also created a reels format for instructor and student testimonials, plus a set of highlight covers and banners for the profile.

Key Features

  • Carousel and post series
  • Instructor and student testimonial reels
  • Highlight cover set
  • Social media banners
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  • Outcome

The academy's profile now speaks in a unified visual language with a clear course structure: an explainer, testimonials and an enrollment call to action for every specialization.